Everyone loves music, they keep our days lively especially when we are down emotionally, Being a music lover isn’t enough.
Nigerian music sales revenues were estimated at $56 million in 2014, according to PricewaterhouseCoopers (PwC), an international accounting and auditing firm. The firm projects sales revenues to reach $88 million by 2019. Globally, the creative industry is among the most dynamic economic sectors.
With the above estimation, it’d really sound great being a Music Entrepreneur. What is Music Entrepreneurship?
Music entrepreneurship is the synthesis of creativity, artistic vision, people skills, leadership, value-based marketing, and business sense. It’s the process of turning passion into profession. Musicians don’tneedto be entrepreneurs, but it can be extremely helpful to develop an understanding of business, or build a team that can help them with the business side of things. And, in a manner of speaking, musiciansalready areentrepreneurs, though some aren’t ready and willing to accept it.
The music industry already has a sizeable component of business attached to it, whether musicians are aware of it or not. To many musicians, creativity and business appear to be two completely different worlds, and they either don’t want to acknowledge the business side of music, or simply don’t want to deal with it.
Hopefully, you now understand what it means to be a musician entrepreneur, and why it’s important.
In these times of fast change, we have to embrace new developments and be willing to adapt. If you sit around and wait, viable methods will quickly become invalid, and old models will get replaced by new models.
Entrepreneurs train themselves to be sensitive to change, because change is often where new opportunities can be found.
What do you think? Do you consider yourself a music entrepreneur? Do you believe that musician entrepreneurship will become a necessity in times to come?
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