The advent of social media has revolutionized the way people do business online, the growth of technology and the advent of internet have offered people limitless choices to do their business and many other things that they wish.
One of the top things anyone that wants to take their business online should give keen attention to is marketing/advertising. Instagram is the fastest growing social network. It now has more users than Twitter and is catching up to Facebook. In today’s evolving market, Instagram is no longer just a mobile, desktop, and internet centered photo-sharing application and application, instead, entrepreneurs are now using it to promote their business, make their brand bigger, earn online reputation, and drive better deals.
Would you like to start getting steady clients on Instagram? If yes, here are some of the most effective methods to advertise your business on Instagram.
1. Create A Business Account
Millions of businesses globally announce their stories, products and services with their clients using their business Instagram account.
You need to be activet to promote your business on Instagram. If you are not active in your business Instagram account, it will be assumed you are serious with your business.
So, it’s important that you publish fresh content (videos and exciting photos) every day.
2. Be Creative With Your Instagram Posts
Before you publish any content, ensure it’s something people will be glad to share, comment on and like. That way, as more people begins to engage with your posts, the more they follow you, the more people will get to know about your brand.
3. Establish Relationship With People
Instagram is a perfect platform that lets you to establish relationship with people who may end up becoming your most valuable clients.
When properly used, Instagram can generate huge traffic to even your offline business that will run into millions of sales.
If your followers know, trust and like you, you’ve succeeded in establishing word-of-mouth marketing that can make you spend so little on acquiring new customers.
4. Offer Promotions, Discount Offers And Exclusive Announcements To Followers
Discount coupons, promotions provide visibility to your brand, increase sales, generate leads and boost traffic to your website. Given Instagram’s potential, it’s already an ideal channel for distributing codes or coupons.
5. Use The Right Hashtags
Using Hashtags for Instagram makes your content more discoverable. You don’t need to use 30 hashtags in every post, study your competitors and top influencers to find the best hashtags. Make sure your hashtags are relevant, use trending hashtags and tie them back to your company.
Instagram is a must-use platform that you need to add to your marketing roster if you haven’t already. Embrace it fully by diving into the different features enthusiastically, posting different types of content regularly, and engaging with your audience. You would be surprised by how quickly you see the results come pouring in.