How to get Customers Attention with Bulk SMS might sound ridiculous or seem like a very impossible mission to some. First and foremost, Bulk SMS marketing has become one of the most powerful marketing tools for business.
Furthermore, do u know 98% of text messages are opened and read within few minutes? This is one of the main reason businesses are choosing Bulk SMS as a means of reaching out to customers and employees.
Therefore, the big question is, how do you write effective text messages for your business? Remember, your company needs to tailor each SMS specifically for their own target market.
Using Bulk SMS for marketing has multiple advantages. Apart from its universal accessibility, the use of bulk SMS has the ability to provide information in real-time. This create unique opportunities for marketers particularly.
Tips to getting cust omers attention
1.To get customers attention, try making your bulk SMS short and precise. Avoid going beyond the 160 character limit. The one page SMS is 160 characters and there is no wisdom in exceeding such limit.
2. Customers like to see correct spelling and punctuation. For example, ? etc. The more professionalism, the more chances of getting business.
3. Tell your audience who you are, this may seem a bit obvious but don’t assume they will immediately know who is sending the SMS. Include your sender ID or business name to reinforce your brand and let your audience know who is messaging them
4. Get your audience’s attention by starting your Bulk SMS with an attention grabber, so that your customers will read on. This is normally a single word or couple of words, normally in capital letter such as BIG ANNOUNCEMENT, BIG SALE, OFFER ENDING SOON, BEAT THE QUEUE.
5. Lastly, timing your SMS at the right time is crucial to get your audience to react to what you are offering. If u are having special event, send your Bulk SMS closer to the start date of the event to remain people take advantage of the last minute impulses.