Successful entrepreneur, Adekunle Ayeni, has no doubt carved a niche for himself in the media world, carting away many awards and managing many multinationals.
After his short but fruitful stint with journalism, Ayeni Adekunle started publishing Nigerian Entertainment Today, which was basically dedicated to entertainment reportage. He is also the founder of Black House Media, a Public Relations firm, and ID Africa, a digital marketing agency.
Today , in one of his tweets on Twitter, the Ondo State born media expert shares some of his best kept secrets with budding entrepreneurs. We think this may also be of good help to anyone out there starting up a business.
“|Not to discourage you, but entrepreneurship is tough. I made a list of 5 things I wish I knew before starting out. 1. Be sure of why you’re doing it 2. Prepare for disappointments 3. Surround yourself with a strong support system 4. Have a solid exit plan 5. Have a higher purpose.